Networking Strategies
Note: While CareerTrackr helps you track and manage your network, it doesn’t include automated networking tools. This guide focuses on strategies you can implement using CareerTrackr’s contact and communication features.
Using CareerTrackr for Networking
Building Your Network Database
1. Categorize Contacts Properly
- Use Network Contacts for general professional connections
- Use Direct Contacts for employees at target companies
- Use Recruiter Contacts for talent professionals
2. Track Relationship Context
- How you met (conference, introduction, etc.)
- Relationship strength (close, moderate, distant)
- Last interaction date
- How you’ve helped them
3. Document Everything
- Log all communications immediately
- Note personal details they share
- Track their career moves
- Remember their expertise areas
Strategic Networking Workflows
The Warm Introduction Request
- Identify target company in Opportunities
- Search contacts for connections there
- Find mutual connections via LinkedIn
- Add introduction request to Communications
- Track the introduction progress
The Informational Interview
- Create contact for the professional
- Log initial outreach as Communication
- Schedule meeting as Activity
- Take notes during conversation
- Send thank you (log as Communication)
- Set follow-up reminder
The Conference Connection
- Add new contacts immediately
- Include “Met at [Conference]” in notes
- Send LinkedIn connection request
- Log follow-up message within 48 hours
- Schedule quarterly check-ins
Networking Best Practices
Give Before You Get
Track how you help others:
- Job leads shared
- Introductions made
- Advice provided
- Resources shared
Regular Touchpoints
Use Activities to schedule:
- Quarterly check-ins
- Holiday greetings
- Congratulations on promotions
- Birthday wishes (add to notes)
Strategic Outreach
Before reaching out:
- Review contact’s recent updates
- Check your communication history
- Find a reason to reconnect
- Offer value in your message
Networking Metrics to Track
Using CareerTrackr’s data:
- Number of active network contacts
- Communications per month
- Response rates to outreach
- Referrals received
- Introductions made
Sample Networking Templates
Initial LinkedIn Connection
Hi [Name],
I really enjoyed your presentation on [Topic] at [Event]. Your point about [Specific Detail] resonated with me because [Reason].
I'd love to stay connected and follow your work.
Best,
[Your Name]
Quarterly Check-in
Hi [Name],
I saw your recent post about [Topic/Achievement] - congratulations!
[Personal reference from your notes]
I wanted to share [Resource/Article] that might interest you given your work in [Area].
How's [Project/Initiative they mentioned]?
Best,
[Your Name]
Introduction Request
Hi [Name],
I hope you're doing well! [Personal touch]
I noticed you're connected with [Target Person] at [Company]. I'm very interested in their work on [Specific Project/Area] and would love to learn more about [Specific Topic].
Would you be comfortable making an introduction? I'd be happy to draft a brief intro email for you to forward.
[How you could potentially help their connection]
Thanks for considering!
[Your Name]
Tracking Networking Success
In CareerTrackr
- Tag communications with “Networking”
- Create “Networking” activities for coffee chats
- Link successful referrals to opportunities
- Note which contacts provide most value
Key Indicators
- Referral-sourced opportunities
- Response rate improvements
- Network growth rate
- Relationship depth increases
Common Networking Mistakes
What to Avoid:
- ❌ Only reaching out when job searching
- ❌ Not tracking personal details
- ❌ Forgetting to follow up
- ❌ Making it all about you
- ❌ Not offering value
Better Approaches:
- ✅ Regular, genuine check-ins
- ✅ Remember and reference past conversations
- ✅ Share relevant opportunities/resources
- ✅ Celebrate their successes
- ✅ Make meaningful introductions
Advanced Strategies
Network Mapping
- List all contacts at target companies
- Identify connection paths
- Plan strategic introductions
- Track progress in notes
Relationship Escalation
Move connections deeper:
- LinkedIn → Email
- Email → Phone/Video
- Virtual → In-person
- Professional → Mentor/Advisor
Industry Event Strategy
- Research attendees beforehand
- Set meeting goals
- Add contacts same day
- Follow up within 48 hours
- Schedule next touchpoint
Limitations in CareerTrackr
Not Available:
- ❌ Automated LinkedIn messaging
- ❌ Email sequences
- ❌ Social media monitoring
- ❌ Contact enrichment
- ❌ Network visualization
Workarounds:
- Use external tools alongside CareerTrackr
- Manual tracking with good notes
- Calendar reminders for follow-ups
- Export data for analysis
Making Networking Sustainable
-
Set Weekly Goals:
- 3 new connections
- 5 follow-up messages
- 1 introduction made
-
Time Block:
- 30 minutes daily for networking
- Friday afternoon for weekly review
- Monthly network audit
-
Track ROI:
- Time invested vs. opportunities
- Which activities yield results
- Relationship quality over quantity